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What companies ask about agents on their site

Short, practical answers. No theory about the future of the web.

Can AI agents log in to websites?

Yes, but most login flows break them. Here is where AI agents fail at sign-in, and what to change so they get through.

How do AI agents crawl and read my website content?

AI agents do not read your site the way Google does. Here is how they fetch, parse and act on your pages, and what makes content invisible to them.

How do I detect AI agents on my website?

Practical ways to tell agent traffic from human traffic in your analytics and logs, and what the signals do and do not prove.

How do I make my website work for AI agents?

A short, practical checklist for making product, pricing and checkout journeys reliable when an AI agent is the one using them.

Why do AI agents struggle with websites?

Agents can read a page and click a button. They still fail on real journeys. Here is why, and what breaks first.

How do I make my website easier for AI agents to use?

A practical checklist for making your site usable by AI agents: legible structure, honest state, plain errors, and testable journeys.

What makes a website agent-friendly?

An agent-friendly site is legible, predictable and honest about state. Here are the properties that matter, in order.

AI agents can browse the web. Why can't they reliably use it?

Browsing is reading. Using is acting under uncertainty. The difference explains most agent failures on real websites.

Websites were built for humans. What changes when agents become users?

Agents change who your interface is for, how traffic behaves, and what "working" means. Here is what shifts, concretely.

How do I test whether AI agents can use my website?

A repeatable method for testing agent journeys: pick tasks, define success, run real agents, record the failing step, repeat.

Why do browser agents fail at checkout?

Checkout concentrates every hard problem for AI agents: modals, iframes, verification and irreversible actions. Here is where they lose it.

What is an agent-native website?

An agent-native site treats software as a first-class user: declared actions, explicit state, and journeys that are tested rather than assumed.

WebMCP vs APIs vs browser agents: which should you support?

Three ways an AI agent can act on your business. What each is good at, what each costs you, and how they fit together.

How should websites expose actions to AI agents?

Guidance on exposing actions to agents: what to expose, how to scope and authenticate it, and what to keep human-only.

Why does the agentic web need reliability testing?

Agent journeys break silently and change without warning. Reliability testing is the missing discipline for the agentic web.

SEO was for Google. What is the equivalent for AI agents?

Ranking got you seen. With agents, the win condition is task completion. Here is what the new discipline optimises for.

Want to know how your own site does?